SOCIAL CONTENT
THE AGD STORY
From persona non gtata to All Good Day's.
As video editor, I meticulously cut and arrange footage to create concise, engaging videos that effectively convey the intended message. I focus on pacing, transitions, and visual storytelling to ensure each video captures and maintains the audience's attention. By incorporating music, sound effects, and graphics, I enhance the overall impact and professionalism of the final product.
Skills: Editing | Motion Graphics | Green Screen
Applications: Premiere I After Effects | Illustrator | Photoshop
HOP HEAD
Breaking new ground.
For the launch of the new craft beer "HOPHEAD," we created a vibrant marketing campaign emphasizing adventure and exploration. The campaign will feature eye-catching packaging with a dynamic horizon graphic, and a dedicated landing page with detailed product information and exclusive offers. Social media teasers will build anticipation using the hashtag #HoppyHorizonsLaunch, culminating in a virtual launch party with brewery tours, Q&A sessions, and live music. Local tasting events at partner bars and restaurants will offer direct engagement, while a series of blog posts, videos, and influencer reviews will provide in-depth content and authentic endorsements. The campaign will also include branded merchandise and community collaborations, reinforcing the beer's unique identity and the brewery's commitment to quality and sustainability.
Skills: Direction | Storyboards
Software: Premiere | Photoshop | After Effects
Photography
Photos taken for various events, ads and social media.
My job is to capture high-quality footage that visually tells a story. I carefully frame and compose each shot, selecting the best angles to ensure the visuals align with the director's vision. By paying close attention to detail and using my technical expertise, I ensure every shot contributes to a compelling and visually engaging final product.
Skills: Animation | Storyboards | Character Design | Compositing
Software: After Effects | Photoshop | Illustrator | Premiere
In it for the engagement
A vibrant celebration of creativity.
I begin by thoroughly reviewing the script to understand the narrative and key elements that need to be highlighted. I then match the raw footage to the script, ensuring each scene aligns with the intended story and pacing. I meticulously select and arrange the best clips, ensuring the pacing and transitions create a smooth and compelling narrative. Throughout the process, I focus on detail and creativity to bring the vision to life.
Skills: Editing | Compositing | Green Screen
Software: Premiere I After Effects